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Serafini Group

The Serafini Group has two major pillars of business segments. The first one is about business solutions which comprises interior shop systems that are used by leading brands worldwide. The second pillar is simply for your home. These products include exterior and interior designer items.

One of Serafini's projects in Europe

In the World of Running (Thier-Galerie Dortmund), the aim was to give the product presentation more dynamism and passion to reflect the company’s philosophy of Runners Point even better.

That is just one of several projects that the brand serafini has developed as a retail engineering and design company.

Owner Andreas Serafini

Paul Serafini’s son Andreas Serafini has been managing the business for several decades already. He made the decision to take the business to Hong Kong in 2008 for continuous growth in the Asia Pacific region.

Mr. Serafini led the company to new business segments with his engineer and business expertise.

Serafini at EuroShop, Germany

EuroShop is the World’s No. 1 Retail Trade Fair with 120,000 m² net exhibition space and 2,500 exhibitors from around 60 countries it is both the trendsetter and an indispensable information and communication platform for all decision-makers in retail.

Paul Serafini GmbH & Co.KG has been exhibiting at this world stage for several decades.

We work with external creatives who generate a constant flow of innovative concepts and a very competent engineering team in Germany. We all share the same passion for creating unique products for our business partners and for you at home.